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In the vast ocean of internet memes, some stand out not just for their humor, but also for their emotional resonance and versatility. The “guy turning up volume meme” is one such meme that has taken the internet by storm, offering an amusing yet poignant commentary on music, emotions, and how the digital world processes feelings. To fully appreciate the meme's cultural relevance, it’s essential to trace its origins, explore its variations, and understand the emotional impact it has had on millions of users across the globe.
1. The Origins: A Tweet Heard Around the World
The genesis of the “guy turning up volume” meme can be traced back to May 13th, 2016, when hip-hop artist Chance the Rapper released his groundbreaking album *Coloring Book*. On that day, popular internet personality Versace tweeted his excitement about the album's release, accompanied by a series of four emojis: the loudspeaker, a fire symbol, the music note, and the crying face.
The tweet itself, though straightforward in its expression of enthusiasm, served as the catalyst for the meme's evolution. The combination of the "crying face" and the loudspeaker instantly evoked the emotional duality of music—how it can simultaneously uplift and bring out deep emotions. This seemingly simple tweet sparked a flood of reaction memes that paired the act of "turning up the volume" with various emotional contexts, especially themes of sadness, joy, and catharsis.
However, what made this meme truly explosive was its malleability. The format quickly spread as people started to use it in various contexts, connecting it to other forms of media, including other music releases, life events, and personal experiences.
2. The Anatomy of the Meme
The basic structure of the “guy turning up volume” meme is deceptively simple:
1. The Character: Typically, a person or animated character is seen increasing the volume of an audio device—whether it’s a speaker, a stereo, or headphones.
2. The Action: The act of turning the volume up symbolizes the decision to amplify one’s emotional experience, often in reaction to a song, a scene, or a moment of emotional release.
3. The Emotional Context: The music, sound, or scene often ties into an overwhelming feeling, like joy, sorrow, nostalgia, or excitement. The emotional context is where the meme's power lies: it taps into universal human experiences, such as falling in love, experiencing heartbreak, or simply enjoying a powerful piece of music.
3. Variations of the Meme
The meme has undergone countless variations and remixes, with users across the internet adapting it to fit different emotional states or humorous situations. Let’s explore some of the most notable variations:
# a. Music Volume Up Crying Guy
This variant of the meme typically shows someone listening to a song and reacting to its emotional power, often with exaggerated crying. It plays on the idea that music has the ability to stir up intense emotions—whether it’s a tear-jerking ballad or an uplifting anthem. For example, fans of Chance the Rapper’s *Coloring Book* album might post a meme of themselves cranking up the volume while wiping away a tear, referencing the deeply emotional connection they feel to the artist’s lyrics.
# b. Turn Up the Volume Scoopwhoop
“Scoopwhoop,” a popular digital media platform, often covers trending topics, and their incorporation of this meme into their posts helped further popularize it. The phrase "Turn up the volume" became a catchphrase not just for increasing the decibel level but also for amplifying one’s emotional engagement. Whether it’s turning up the volume to a sad song or a triumphant beat, the term started being used to convey intensity in both the literal and figurative sense. This meme became a shorthand for people to communicate their emotional highs and lows.
# c. Guy Crying with Headphones Meme
In this variation, the emotional depth is often tied to the image of a person or character crying while wearing headphones. It is most commonly used to describe situations where music deeply affects someone, either making them feel nostalgic, melancholic, or euphoric. For instance, a meme may depict a man crying while listening to a heart-wrenching love song, with the caption “When the song hits too close to home.”
This meme format resonates deeply with people who have had their own emotional moments with music, whether it’s a breakup song or an anthem that reminds them of a significant life event. It reflects the universality of music as a tool for emotional expression.
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